Whitney Wolfe was recently named as the Times Magazine’s Person of the Year. This is as a result of creating Bumble which is a dating app that empowers women. Unlike other apps that are men oriented, Bumble is a unique dating site that allows women to make the first move. Both genders are allowed to show interest, but only the females can make the match, start the first move, and initiate conversation.
🏀🐝Debuting tonight is our empowerment badge on the @laclippers jerseys. The first time a women-driven brand like @Bumble has joined forces with a major professional sports team. Our decision was driven by the fact that they have the only woman president in the NBA and more women execs than any other team. We’re proud to partner with them in working towards gender equality, in mentorship programs, and invest in LA-area youth programs developing future women leaders. #StrongerWithHer #ImNowAbasketballFan #goteamgo
Few years after establishment, Bumble continues to grow and is currently valued at $1 billion with millions of users. With regards to Bumble values and mission, the firm is densely inhabited by women employees. In fact, the firm’s management is led by a group of Women who are highly experienced. The following is some reasons that made Times Magazine to announce Whitney Wolfe as the Person of the Year.
As discussed, Bumble is more focused on women empowerment and gender equality. Additionally, Bumble is a supporter and sponsor of LA Clippers which is a club that is heavily managed by the women. This is the first time that the club has been sponsored by such an organization which has the same objectives as theirs. As a result, all players’ kits have a logo concerning women empowerment.
Women empowerment also comes with the employment opportunities in the firm. As earlier described, the management team of Bumble Is highly inhabited by the Women. Under the leadership of Whitney Wolfe, Bumbler continues to work towards women achievements.
Breaking Up with Facebook
Earlier, Bumble used Facebook to verify the identity, hobbies, and information of users. They have ceased to use this following the recent allegations on the breach of users’ data. According to Bumble, the protection of users’ personal information is paramount, and it’s their biggest priority. Additionally, the firm has established measures that ensure no one can gain access to users’ personal information.
Previously, people were posting photos of themselves with firearms. Whitney Wolfe stated that guns weren’t a beauty tool. Since then, they joined hands with NRA to set out measures that provided guidance on the use of firearms. Bumble wants to ensure safety for all their users.
Head to Heat with Match Group
Match Group is a dating site that comprises many dating sites such as Tinder. Match group had tried to acquire Bumble, but their efforts failed. In Return, they filed patent infringement lawsuit against Bumble. However, Whitney hasn’t given up and continued to register growth for her firm.
For More info: en.wikipedia.org/wiki/Whitney_Wolfe